Natalie Coughlin

Brand Ambassador
12-time Olympic & 20-time World Championship medalist swimmer, tied as the most decorated American female athlete of all time, American record holder

As one of the most accomplished athletes of all time, Natalie has become an American sports icon. With a competitive swimming career that spans 26 years, Natalie is the most decorated female swimmer in World Championship history and is one medal shy of becoming the most decorated American female Olympic athlete in history.

While Natalie has become a household name from her performance in the pool, she has also been a champion for promoting the importance of living an active lifestyle, and works with organizations or has been on the board of Right to Play, Edible Schoolyard, MOVE and Women’s Sports Foundation. She also has a love for cooking, having competed on the Food Network’s Chopped, prepared some of her favorite recipes on the Today Show and Rachel Ray and served as a guest judge on Super Chef Battle: An Iron Chef America Event.

“Taking care of my body with the right nutrition, training and recovery has allowed me to have a long and competitive career. I’m so excited to join Luvo to help educate and inspire the next generation of athletes and youth to respect their bodies, so they can reach their full potential.”


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Derek Jeter

Five-time World Series champion, 14-time All-Star, World Series MVP

Russell Wilson

Super Bowl champion, five-time Pro Bowl quarterback and the 2012 Rookie of the Year